Affordable Newcomer Learn to Ski and Snowboard "Special Offers" Mounting for Learn to Ski and Snowboard Month and Beyond


CONTACT: Mary Jo Tarallo |


November 2017 - Whether you are a new skier or snowboarder or if you want to hone your skills, you don’t have to wait until January to take lessons but January IS Learn to Ski and Snowboard Month. That is especially good news for newcomers who want to learn because resorts all over the country have deals on beginner programs. These programs typically offer more affordable prices on lift, lesson, rental programs. As a kick-off for the Month, organizers are calling the first weekend – January 5 – 7 – “Bring a Friend Weekend”.

The web site lists information on who is doing what. The menu tab on the home page is simply called “Special Programs”.

“Newcomers can take advantage of these great offers during January but lessons from professional instructors are available all winter long,” said Mary Jo Tarallo, Director for the snow sports industry’s Learn to Ski and Snowboard “Bring a Friend” initiative. “If you are a current skier or snowboarder and want to ‘share the love’ with newcomers, then let them know about these ‘Special Programs’. You have a chance to win some awesome prizes by doing so.”

Tarallo said that the newcomer offers are listed by state so it is easy to find out what is going on where one lives. “Newcomers are not likely to travel that far when they are just learning”, she added.

Special Offers are being posted almost daily at:

The programs vary. Here is a small sampling.

New Hampshire’s Ragged Mountain provides first timers with the Bebe Wood Program that includes three 2-hour lessons with lower mountain lift ticket, and Rossignol Rental Product - ALL FOR FREE! After the lesson, newcomers can keep practicing for the rest of the day for only $20! Newcomers can purchase a season pass for $69 following the completion of the third lesson. Additional lessons for the current and following season only $29 for Bebe Wood Program graduates!

Vermont’s Mt Snow is one of several resorts offering a new step by step lesson product from Peak Resorts that is aimed at giving newcomers the opportunity to “Learn, Practice, & Explore” when you want, where you want, at any Peak Resort in the Northeast. Guests may choose which resort(s) they complete their program at, opting to complete the program at the same property or mixing up resort locations. The program is $139 after December 15.

California’s Snow Valley has a Buy One (for $74) Get One Free Beginner Lesson offer for skiers and snowboarder’s • Includes beginner area lift ticket, 2-hour group lesson, and complete ski or snowboard rental package Valid Monday through Friday, non-holiday, January 5-31, 2018 (Holiday rate for lesson is $109 on January 15)

Colorado’s Crested Butte (CBMR) is offering adults 50% ski and snowboard rental equipment through the CBMR Rental & Demo Shop in conjunction with the guest's reservation of an Adult Beginner Ski Adventure Lesson. The 50% discount reduces the price of Adult Sport Skis and Snowboards to $17 per person (prior to taxes). First time skiers and riders ages 15 and older can sign up for a First Time Beginner Adventure lesson with the Crested Butte Ski and Ride School.

In Minnesota, Wild Mountain is offering a complimentary lesson for those who purchase a lift ticket and rentals. (Adult Lift Ticket = $39 Child (6-12) Lift Ticket = $27 Rental = $17 Never Ending Lesson = FREE Ski lessons are for ages 8+ and Snowboarding lesson is for ages 12+.) Join the lesson anytime between 11 am - 3 pm Wild Mountain also is offering prizes to those who “Bring a Friend”.

New York’s Mt Peter is offering FREE Beginner Lesson every weekend and holiday, with the purchase of a lift ticket. Ages 5 and up (Lift ticket and rentals need to be purchased separately)

Also in New York, Snow Ridge has a Buy One Learn to Ride, Get One Free offer. It is for all ages 7 and up. The cost is $35 and it Includes one-hour lesson, rental equipment, and a Bunny Bowl lift ticket.

In Pennsylvania, Shawnee kicks off a month-long promotion on Friday, January 5th with 100 introductory Learn to Ski or Snowboard Packages for the value price of $29 each. For the remainder of January, excluding January 13 & 14, Shawnee Mountain will be offering a discount Learn to Ski or Snowboard Package online for just $79 (rental price is $105). The package is available online at and includes an all-area lift ticket, rental equipment and a first-time group lesson.

North Carolina’s Cataloochee is offering a newcomer program beginning January 8, 2018 and it is ONLY available online. Cataloochee’s program includes a special $59 beginning lesson, lift and rental package for persons age 8 and above. Packages were available for purchase beginning on November 1. This offer is valid any non-holiday Monday through Friday during the month of January. 

In Virginia, The Omni Homestead has a learning/lodging program called The Family Learn to Ski Package. According to Omni, it includes “luxurious accommodations”, daily lift tickets per person (for family up to 4), rental equipment each day, group lessons for ages 6 and up and parking for one vehicle. It is available beginning Jan. 1, 2018. Rates start at $308 plus resort charge and taxes.

Statewide programs also are listed. For example, The Discover Ski Day is January 18, 2018.

Michigan resorts have teamed up with Michigan McDonald’s restaurants to offer an affordable introduction to the sport of skiing and snowboarding. “Discover Michigan” Skiing includes a beginner lesson, ski or snowboard rental equipment and a beginner-area ski lift pass or cross-country trail pass. Cross-country skiing is $20 • Downhill skiing or Snowboarding is $35

SkiPA is offering two statewide programs. SkiPA’s First Time Program is $59 for a beginner lift ticket, lesson and rental equipment. Visit ( for minimum age restrictions and lift restrictions. Valid anytime. Quantities are limited. First come, first serve. SkiPA also has $5.00 off an adult or child midweek learn to ski and snowboard package at any PSAA member area. Package includes beginner lift ticket, rental equipment and beginner group lesson. Visit our website to download the coupon offer.

This is just a small sampling of what resorts have in store for January and even before and after. For example, Colorado’s Winter Park is focusing on December as an optimal time for newcomers to learn.

The web site doesn’t just list learning programs. The site includes a plethora of additional information like how to find nearby resorts and local snow sports retail shops, tips on how to prepare for a ski or snowboard outing or how to dress for one, and how newcomers can win gift certificates just for posting photos of their first day on the slopes by using the hash tag #firstdayfaces.

It also houses the popular “Bring a Friend” Challenge, a promotion that rewards those who help introduce beginners to lessons from a pro. Registering for the program provides an opportunity to win prizes ranging from skis from Head and Dynastar, snowboards from Burton and Never Summer to state-or-the-art gloves from Seirus, “high-tech” goggles from Zeal Optics, the latest in undergarments from Polarmax, technical boot bags from Transpack and more.

There is something for everyone at Spread the LOVE!


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